Marketing & Communication Specialist – Prague

About the role

We are seeking a Marketing & Communication Specialist to drive market‑driven marketing and support sales growth across the Czech Republic, Slovakia, Western Balkans and Bulgaria. The role combines market insight, lead generation and brand awareness activities while collaborating closely with Sales, Technical Teams and Management.

Key responsibilities

• Plan, prioritize and ensure consistency of marketing activities aligned with business objectives.
• Conduct market research, customer surveys and analyse feedback to shape marketing strategies.
• Develop and execute lead‑generation campaigns across digital channels such as social media, website and email.
• Plan and implement brand‑awareness initiatives, including content creation for LinkedIn and website minisites.
• Organise customer events, collect feedback and evaluate event effectiveness.
• Produce marketing content such as application notes, case studies and promotional materials, ensuring alignment with sales needs.

Required profile

• Minimum 2 years of experience in marketing or a motivated graduate.
• Experience with marketing analytics and digital/social media marketing.
• Strong communication, creativity and customer orientation.
• Organisational and project‑management abilities.
• Basic technical knowledge and high professionalism.
• Fluent English, both spoken and written.

Required skills

• Proficiency in MS Office.
• Proficiency in Adobe Creative Suite.