Marketing Specialist for Central Europe

About the role

Devoteam, a technology consulting firm focused on AI-led transformation for businesses and public institutions across EMEA, is looking for a Marketing Specialist in Prague. You will own and drive the marketing agenda across six markets (Germany, Switzerland, Austria, Czech Republic, Slovakia and Poland) and work with the EMEA Marketing team, internal agencies and partners such as ServiceNow and Google Cloud.

Key responsibilities

• Develop and implement the local marketing plan and manage the dedicated budget
• Work with EMEA Marketing and internal agencies on campaigns for each local market
• Partner with Tech Expert domains, Presales, Sales, PMO, HR and Internal Comm to support business development, talent acquisition and employee engagement
• Align local activities with ServiceNow and Google Cloud partners
• Plan and run local events such as roundtables, WorkflowNow and Google Cloud Day
• Manage CRM, demand and lead generation (HubSpot, Salesforce)
• Run digital campaigns, webinars, newsletters and success stories, maintain company websites (WordPress) and contribute content
• Measure and report marketing KPIs in Salesforce

Required profile

• 3+ years in general marketing, field marketing or event management
• Proven marketing operations experience; event marketing is a plus
• Fluent Czech and English; German is a plus
• Interest in technology, AI and digitalisation; hands-on, data-driven approach

Required skills

• HubSpot or other marketing automation tools
• Salesforce (training provided)
• LinkedIn campaigns (organic and paid)

What we offer

• Hybrid office in central Prague with flexible hours
• 5 weeks of vacation, Udemy for business account and meal allowance
• Cafeteria, unlimited EU calls and 20GB internet, snacks and breakfast
• Team events, sabbatical leave, employee referral program and hardware repurchase