Growth Marketing Manager – B2B Demand Generation

About the role

We are seeking a hands‑on Growth Marketing Manager to own and scale Nebius Academy’s B2B demand‑generation engine. Reporting to the CMO, you will design multi‑channel campaigns, optimise funnels and deliver measurable pipeline across several markets.

Key responsibilities

• Design and execute full‑funnel demand‑generation programs from awareness to pipeline conversion.
• Build and deploy LLM agents to scrape competitor ads, rewrite battlecards, summarise media coverage and draft personalised outbound sequences.
• Manage paid acquisition on LinkedIn, Google, Meta and other B2B channels to generate qualified leads.
• Create, test and continuously optimise landing pages, email sequences and conversion funnels.
• Define, track and improve metrics such as MQLs, CPL, CAC, pipeline contribution and conversion rates.
• Collaborate closely with Sales to refine lead quality and maintain feedback loops.
• Plan and execute field‑marketing initiatives including webinars, events, trade shows and regional activations.
• Support ABM campaigns for priority accounts and work with Content and Design teams on messaging and assets.
• Experiment with messaging, offers, creative and channel performance to maximise efficiency.
• Leverage AI tools to accelerate campaign execution and optimise workflows.

Required profile

• 5+ years of hands‑on experience in B2B growth, demand or performance marketing.
• Proven track record managing paid campaigns on LinkedIn, Google and Meta.
• Strong understanding of demand‑generation fundamentals, attribution and experimentation.
• Experience with marketing automation platforms (e.g., HubSpot) and CRM systems.
• Analytical mindset with the ability to interpret data and make data‑driven decisions.
• Experience planning and executing webinars, events or regional marketing programmes.
• Excellent collaboration skills with Marketing, Sales, Content and Design teams.
• Strong written communication for creating campaign messaging and briefs.

Required skills

• LinkedIn Ads
• Google Ads
• Meta Ads
• HubSpot (or similar marketing automation)
• CRM systems
• AI tools for LLM agent orchestration